Developing a successful IP portfolio is critical for your long-term success. The creation and development of your brand’s identity or your copyright portfolio, for example, involves having a clear understanding of the objectives, assets and long-term goals associated with the IP issues at hand.
THE FRANCIS COMPANY works closely with you to clearly define marketing and business objectives for IP selection and development. Depending on your goals, our experienced professionals strategically develop a course of action for the creation or enhancement of your brands and other IP content.
With this goal in mind, all aspects of THE FRANCIS COMPANY work with you are focused on the development of a cohesive identity for your IP, from the careful selection and design of branding elements (including logos and slogans), to the investigation of the appropriate circumstances in which to pursue a patent, and specific targeting of licensing strategies and potential licensing partners.